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Google is always looking at the engagement searchers and you, as the owner, are having with your Google My Business listing. The more interaction, the better your chances of ranking higher in the local three-pack and organic rankings in general. That means you need to keep optimizing your Google My Business listing.

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Your Competitor is NOT.. You cannot compare yourself to someone who is doing something different than you. This can also be said for people that have a lot more experience than you. Someone who has been in the industry for 20 years is not your competition if you have less than 2 years experience.

How to research your competitors Every business, big or small, has competitors, and understanding their strengths and weaknesses is an important aspect of long-term success. Regardless of whether you have direct or indirect competitors, knowing who they are and how to gauge their effectiveness online is essential to making strides as a business .

If your spied-on sample size is big enough, it should be fairly simple to determine if something like that would be beneficial for your business, allowing you to truly prepare your product for launch.

Your competitor could be a new business offering a substitute or similar product that makes your own redundant. Competition is not just another business that might take money away from you. It can be another product or service that’s being developed and which you ought to be selling or looking to license before somebody else takes it up. And.

Twitter is an undeniably powerful platform to increase your business’s online reach. The average Twitter user follows five businesses, and 80% of all Twitter users have mentioned a brand in a Tweet. If you have your Inbound Marketing hat on, you should know that Twitter is not just a place to grow.

Find out who your competitors are, and then keep an eye on them so you can better serve your clients, refine your business, and better serve your industry in general. Kristen McCormick Kristen is the Content Marketing Manager for ThriveHive, where she geeks out daily over SEO, organic traffic, and A/B testing.

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